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AlMurray   , 33

from California


Social media engagement for live events

Hashtags aren't always the best solution to maximizing social media engagement during live events. livecube takes the inherent problems with hashtags — misspellings, lack of participation and clunkiness of revisiting tweets — and uses gamification to incentivize and reward participation. It not only provides attendees with a centralized place to find event-related tweets, ideas and connections, but also encourages participation by rewarding users with points, badges and real-life prizes for contributing to discussions. Other features include event management tools that integrate social media, such as speaker scheduling, logistics management, analytics and social networking. Contact livecube to request pricing and a demo.

6134552079136831564.jpgCampaign management and analytics

HootSuite is a social media management dashboard that helps businesses simplify and automate social media marketing campaigns. With HootSuite, users can manage multiple social networks, schedule messages and tweets, analyze social media traffic, track conversions, and measure campaign results — all in one user-friendly dashboard. HootSuite's Social Analytics feature also offers more than 30 report modules — such as Facebook twitter followers buy Insights and Google Analytics — to track metrics like top content, likes and shares, follower demographics, traffic sources and more. These features help businesses easily measure reach, increase engagement and maximize visibility across all types of social channels. HootSuite supports a wide range of social networks, including Facebook, Twitter, Google+, Instagram, YouTube, LinkedIn, FourSquare, Tumblr and Flickr. Free HootSuite accounts offer limited features, and paid business packages start at $8.99 per month. A 30-day free trial is also available.

Ad-based social media marketing

Offerpop is the solution for businesses interested in launching paid advertisement-based social media marketing campaigns. Offerpop works by creating "social layers" that weave social media into different forms of advertising. Using Offerpop, businesses can turn email marketing — as well as paid Web, broadcast and print advertisements — into powerful social media marketing tools. Offerpop uses these nonsocial advertising platforms how to buy followers on twitter to increase engagement via hashtag campaigns, contests and promotions on social media channels. Businesses will also gain access to valuable "social data" — such as email addresses, influence, loyalty and interests — to optimize campaigns, grow followers and, ultimately, increase revenue. Offerpop requires either an annual subscription or per-campaign plan for businesses with more than 100 followers. Annual subscriptions start at $14 per month, and campaign plans start at $20 per campaign. A 14-day campaign trial is available.