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HolliLongwell   , 21

from Cedar Rapids


7 Ways to Give Your Rankings a Boost

When you achieve top position with your target keywords, you’re rewarded with huge amounts of traffic, so why aren’t you doing this now? Very few design agencies are using advanced SEO techniques (such as universal search) correctly.

There are lots of things you can do to boost your site performance on SERPs, and none take much time or money. Ideally, you should hire a professional SEO company like Zepper to rank your website.

It’s true that you’ll get out what you put in, but even if you implement just one technique a month, you’ll reap the rewards.

1. Get a Google Map – Local business listings – including a Google Map – are offered to any business with a physical address. Customers are more likely to click on a map listing than a link to a website.

2. Publish a feed – Host a new feed containing original news articles. Google and Bing Crawl news feed pages and publish articles on SERPs when people search using the appropriate keywords.

3. Consider images – Sites with the best image banks have the best chance of attracting visitors who use image search.

4. Create blogs– Google places great significance on blog content. Having multiple blogs will boost your SEO.

5. Get brand savvy – Brand refinements is Google’s latest search enhancement. Certain keyword searches (e.g. ‘DVD player’) generate a list of the top five brands associated with that keyword. Optimise your site for all of your product types.

6. Share product data – Google, Yahoo and Bing enable you to upload product databases into their comparison engines, so there’s no need to wait for them to crawl product pages.

7. Promote with video – by publishing video screenshots on SERPs, Google draws the customer’s eye to video listings, Create videos that promote your products, and use YouTube uploads, video XML feeds and video meta tag optimisation.