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donatetowi966   , 45

from Inglewood


Starting a Jewelry Design Company

6174526535410568996.jpgWells Jenkins, a New York jewelry designer started her jewelry design firm by transforming her dreams into renderings of antique postcards, family photographs and childhood keepsakes on silver charm bracelet designs.

"I love making things that mean something to people," says Wells. "And pictures mean so much to people at any age." For two weeks she wore a family charm necklace to her day job as an architect. It drew the right type of exclamations and eventually landed her a meeting with a department store buyer who ordered 50 jewelry items.

Wells knew she was on to something and shortly thereafter came the birth of Wells-Ware, a jewelry line that turns copies of client's personal photos and other meaningful findings into customized jewelry. Jewelry designs can be inspired by dreams, nature, legends or simple every day life impressions. How do you turn those beautiful creations into a full-time job?

Creating Handmade Fine Jewelry: Business Feasibility and Market Research

Conduct market research before starting your business. Like Wells, design a few jewelry items and wear them in public. You are your <how is return on investment calculated online href="http://www.kaplanuniversity.edu/business.aspx">http://www.kaplanuniversity.edu/business.aspx own best model. Positive feedback is a good sign of a feasible market design. There are a number of U.S. retailers whose buyers are looking for the next big trend.

Also, find out about the local and regional arts and crafts shows in your locality. An eCommerce profit return on investment online and online auctions provide additional selling outlets.

Starting Up Your Business Enterprise: Business Name and Business Planning

Choose a name for your business. Take your time with this decision. It is important that the name of your jewelry design company effectively conveys the message you want conveyed. This is the beginning of your brand's development.

"You also need to make sure your desired name isn't already taken," states Karen E. Spaeder, editor of Entrepreneur magazine. "Check with the U.S. Patent and Trademark Office; your state's office of the Secretary of State (most of them have websites); and even a lawyer, who can conduct a name search for you."


Additionally, register the business enterprise with the local government business registration office in the county or parish of operations. Obtain a tax identification number from the Internal Revenue Service (IRS) and open a small business bank account to separate business accounts from personal accounts.

Small Business Planning and Financing for Jewelry Making Equipment and Supplies

A business plan addresses the specific start-up needs of the company. This includes the initial financial needs of the business enterprise. Costs such as jewelry equipment and supplies, marketing and advertising budgets and web hosting and auction costs are the kinds of expenses for this enterprise. The U.S. Small Business Administration (SBA) provides online resources for drafting a basic business plan.

A jewelry business can be financed from return on investment example online entrepreneur's personal finances or from other resources such as business gifts return of investment calculation online loans. The amount of financing required will depend on the type of jewelry the designer is making at any given time. This will be impacted by the types of materials used and the cost of jewelry making equipment. For U.S. federal grants and loans check out Grants.gov and mortgage rates wiki online SBA's Guaranteed Loan Programs.

Finding Wholesale Distributor Suppliers for Your Jewelry Shop

Buy your metals, beads, findings and other jewelry making materials from a wholesale distributor for the best prices based on quantity purchases. The National Association of Wholesaler-Distributors (NAW) is one of many U.S.-based organizations that provide business to business directories of its members and their products and services.

The Fashion Jewelry and Accessories Trade Association (FJATA) and Women's Jewelry Association (WJA) are niche associations for networking and finding jewelry industry suppliers. Also, for professional presentations and mail-order transportation of jewelry, find suppliers for jewelry product display items and packaging and shipping supplies.

How to Market Hand Crafted Jewelry

Business cards should be designed and printed to convey the jewelry's brand. For a new jewelry maker, a business card should be handed out to family and friends, as well as retailers and buyers at every opportunity. A website that allows for online sales is a great way to find your customers. It also serves as a catalog of your jewelry work for retailer and buyer considerations. Also, mail a business introduction letter to potential customers, include local retailers and buyers whose inventory fit your jewelry design brand.

Last, but not least, do not be afraid to ask local newspapers and magazines whether they want to write an article about a local jewelry maker. People are still interested in what their locals are producing.

General Disclaimer: This article is for informational purposes only and should not serve as a substitute for legal or tax advice.


"The Business of Bliss: How to Profit From Doing What You Love," The Editors of Victoria Magazine and Janet Allon (1999).